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Self-Confidence Coaching

Why we do it

What we do

Empirical research confirms that individuals who exhibit high levels of self-confidence are perceived to be more competent, which in turn, both enhances their ability to attain social status and elevates their position of power within groups (Anderson, Brian, Moore and Kennedy, 2012). In contrast, underconfident individuals are perceived to lack competence, and consequently, career advancement opportunities are significantly reduced (Martin and Phillips, 2017). Associated with a hesitancy to act, low self-confidence has also been linked to increased levels of personal stress and low quality of life (Clark et al., 2011).

Self-confidence is recognisable. Not only do we observe it in others, but we know within ourselves when we have it – and when we don’t. Often a source of envy and awe, most of us yearn for more. 


Passionate about enabling others to enhance their self-confidence, our Co-Founder Michelle Murtagh, proactively undertook Doctoral research which purposefully converged the two fields of executive coaching and self-confidence.


In what is recognised to be the first study of its kind to have been applied in either field, Michelle’s rigorous research involved a panel of 29 executive coaches with a staggering 413 years of combined coaching practice between them, who all used supporting disciplines to inform their practice, (including: mindfulness; systemic techniques; NLP; CBT; ACT; and self-compassion). As a result of this collaboration of experts, a relevant, focused, valid and reliable framework of guidance and content was developed for use by executive coaching practitioners.


Assured of its empirical robustness, we proactively use the resultant protocol to guide our practice in the assessment, evaluation and enhancement of self-confidence.


Identify your purpose... unleash your potential... stride and thrive


Our enhanced Self-Confidence Programme is associated with a diverse range of favourable personal, social, relational, behavioural, physiological and psychological outcomes.

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